With over 30 years of excellence in healthcare, the Centro Clínico da Trofa symbolises proximity and dedication. We took on the challenge of revitalising the brand, while keeping the essence unchanged.

The symbol of the yellow cross with a projected shadow was preserved, but we adjusted the structure to improve visibility in different scales and formats.

We kept the brand’s characteristic yellow and introduced Skobeloff, a medium/dark blue-green, to provide greater contrast and colour versatility. In addition to the horizontal structure of the logo, we developed a system based on essential guidelines for application on different media.